Stories Can Serve As Powerful Hooks For Your Pitch
Recently a colleague Amir Grinstein asked for examples of storytelling in entrepreneurial pitches. Even as I responded to him I realized that there are numerous examples that I use in…
3 Steps to Craft a Compelling Case
Everyone of us has had to get up in front of an audience—be it our own work groups, the management team or a customer, and try to persuade them to…
Is storytelling the most underrated life skill?
Each semester as the entrepreneurship class that I teach Northeastern University reaches about midpoint, I find myself talking about storytelling and it’s centrality to business in general and startups in…