Stories Can Serve As Powerful Hooks For Your Pitch
Recently a colleague Amir Grinstein asked for examples of storytelling in entrepreneurial pitches. Even as I responded to him I realized that there are numerous examples that I use in…
Do you want to continue watching this? Secrets of great openings
Starting your stories well is critical to not only catching your audience’s attention but retaining it. Experienced storytellers use a variety of ways to do this. In media res is one such technique and refers to the practice of starting a story in the middle of the action, rather than at the beginning.